If you’ve ever sold into governments or Fortune-500 procurement departments, you already know the pain: 60-page RFPs, last-minute amendments, and Excel trackers that groan under version 99_FINAL(2).docx.
I lived that grind for eight years while scaling pi-top, an EdTech company that shipped STEM hardware into 90 countries. We won the deals—raised $30+ million from VC doing it—but the hidden cost was thousands of human hours spent stitching together source material, compliance matrices, and project plans.
That frustration became a simple “what-if”: What if proposal writers had perfect, on-demand access to perfect information? The idea had only just become a reality with early retrieval-augmented generation (RAG) technology in 2022. So three years ago I teamed up with two longtime friends @reuben @rosie to build AI technology and find a use case to apply it toward.
We called the company Intellectible and shipped our first product: a production-grade retrieval-augmented generation (RAG) engine that lets users drop their PDFs into a library and instantly use it to write sections of proposals. It was slick and got us the attention of some great early adopter consultancies. Sounds old hat now but in early 2023 - this was a big deal.
We had the RAG pipeline but to what purpose? Our early customers were federal-grant consultancies cranking out SBIR proposals. They loved the instant drafting power, but soon asked for something we hadn’t planned…
‘This is great, but our process is the special sauce not the source material. Can you make the AI follow our playbook, not just deliver facts?’
Enter the age of hand-coded “document models.” Think of them as tightly-scoped, agentic workflows built to nail one complex output—say an AFWERX Phase I SBIR proposal. They were magical when they worked … and painfully slow to build:
We tried to shoehorn extra branches into each model, hoping a “super-model” would handle every document. The more generic we made it, the more we diluted the laser-focused flow that made the individual document models so good.
That’s when reality clicked:
Elite teams win because of their playbooks—25 years of heuristics, checklists, and edge-case tricks—not in spite of them. A vanilla chatbot will never replace that expertise, but hand-coding every custom flow would never scale.
Answer: Build the tooling so custom flows could be assembled in hours, not quarters.
Enter the Intellectible No-Code Editor—drag-and-drop nodes, and a basic form builder that let us spin up new “document models” at light speed.
Digital-twinning a client’s SOP is only half the battle; the people who live that SOP still have to drive the work. We discovered something fast:
Complex documents create complex user journeys—no one writes a Phase II proposal the same way they fill out a Google Form.
A grant writer might jump between five sections, a reviewer might need to insert real-time guidance, and a compliance lead might insist on their own checkpoint flow. A linear form simply can’t bend to that choreography.
So we replaced “Form Builder” with a drag-and-drop Web-App Builder wired directly into the node editor. Now every automation can surface an interface that mirrors the client’s actual playbook—sub-sections, parallel reviews, conditional paths and all—in a matter of hours.
The impact:
That shift—from “fill in these boxes” to “work the way you already win”—unlocked the kind of high-value, document-heavy automations that pushed Intellectible beyond grant bots and into full-stack territory.
But there was just one thing missing - all these teams have so much unstructured source material - they are constantly searching for opportunities on Sam.gov and Grants.gov and Intellectible needed to solve this mess or them… Enter the era of one click SQL databases that turn unstructured data into structured perfection.
Until recently, external data sat on the side lines—spreadsheets, cloud drives, ad-hoc APIs. Our latest release bakes an SQL engine directly into the node canvas and the front-end builder.
Now every automation can read, write, join, and embed millions of rows as easily as dropping a node down on a canvas.
Do you want clean data that stays in your organisation forever? Intellectible is how you do it.
At 8:00 a.m. your BD portal shows:
Swap SAM.gov for FDA 510(k) filings, USPTO patents, or ESG disclosures—the blueprint is identical.
Data in - organized with Intellectible automations - stored in SQL = super human insights out, revenue potential that was previously a pipedream—all without leaving the visual canvas.
Result: business-dev teams work on deals, not document wrangling.
The breakthrough wasn’t a new model or a clever prompt—it was the moment we admitted a hard truth:
Winning teams don’t adapt to software. Successful software adapts to winning teams.
To honor each client’s battle-tested playbook and still move at startup speed, we rebuilt Intellectible on three non-negotiable pillars:
Together these pillars let any non-developer clone an SOP, inject AI horsepower, and iterate in hours instead of quarters.
It’s the reason Intellectible jumped from “grant bot” to a full-stack platform trusted to automate whatever complex workflow our clients tackle next.
Pain: Relentless proposal deadlines, ever-changing grant rules, no headcount budget.
Solution: 25 bespoke automations spanning opportunity discovery, first-draft generation, and compliance scoring.
“We knew AI could help with our growing workload and constant changes, but we didn’t have a clear way—or the right partner—to make it actually work for us. After trying multiple service providers, Intellectible stood out by taking the time to deeply understand our operations and delivering a tailored solution that now supports several key areas of our business"
— Fernando H., VP of Sales and Operations at Inspiralia USA
Outcome: Deadlines met, workload up, headcount flat.
Challenge: Build a category-defining AI teaching experience—fast.
Numbers: Typical dev cycle: 9 months → Intellectible: 8 weeks.
Why it worked:
“Intellectible let us think like educators and build like a top AI lab. We shipped a category-defining platform in under two months, and the partnership felt like we’d hired an entire senior AI team overnight.”
— Dottie Stewart, VP Sales Americas & Global Education Strategy, MakerBot - UltiMaker Education
We didn’t stitch together LangChain here, Pinecone there, and a dozen SaaS APIs in between. We built Intellectible the same way the best cloud platforms are built: everything that matters lives inside one roof. Vector search, orchestration, SQL, UI, auth, billing—engineered to work together from day one.
That decision isn’t about shaving micro-seconds; it’s about erasing the hundred hidden costs that show up when you try to weave half a dozen point solutions into something production-ready.
Why it matters to real teams
Net effect: You spend your time refining workflows, not wrestling infrastructure. We absorbed the complexity so your team can ship faster, learn less tooling, and stay laser-focused on the work that wins deals.
Real-world proof.
The fork in the road:
Choose #2 and you get:
Bottom line: Launch a branded web app that walks any employee, partner, or customer—across teams and industries—through the precise steps that drive results, without hiring developers, wrangling infrastructure, or juggling a dozen micro-providers.
Intellectible is the best platform for AI-powered automation.
AI isn’t a strategy if you can’t build with it. From front-end flows to back-end logic, our visual framework lets your team design, deploy, and evolve AI systems—no code required.
Win. More. Work.
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